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Job search in Stoke-on-trent |
Accountancy
0 Agriculture, Fishing
0 Finance, Insurance
0 Call Centres
0 Catering & Hospitality
0 Construction, Property
0 Customer services
0 Defence/Armed Forces
0 Education
0 Electronics
0 Engineering, Manufacturing 0 Graduate, Trainees
0 Healthcare & Nursing
0 Human resources
0 IT & Internet
0 Legal
0 Management consultancy 0 Marketing, Advertising, PR 0 Media, Creative
0 Non-profit, Charities
0 Public sector & Services
0 Recruitment sales
0 Retail, Wholesale
0 Restaurant & Food Service 0 Sales
0 Science
0 Secretarial, Administration 0 Security
0 Senior appointments
0 Telecommunications
0 Transport, Logistics
0 Travel, Leisure, Tourism
0 Other
0
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Section: Construction, Property Vacancy 1355 |
Post:20x200/Jen Bekman Projects: Seeks art-loving Director of Marketing |
Salary contractual |
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Requirements and conditions |
Age: |
Has no value
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Gender |
Has no value
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Education: |
no
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Work schedule: |
Has no value
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Work place: |
London
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The announcement text: |
Jen Bekman Projects is looking for a highly-organized, metrics-obsessed, art-loving Director of Marketing to work closely with the JBP team to maximize sales, traffic and profitability through both customer acquisition and customer retention. Our customers are art collectors and we want even more people to live with art!
The Director of Marketing will be responsible for our marketing strategy, execution and analysis. He or she must work well with a team and be self-motivated and ambitious. Like the rest of the JBP team, he or she must love art, photography and technology and eat/sleep/breath the Internet and social media.
This is a full-time position.
Who We Are
JBP`s mission is "art for everyone." We`re an NYC-based company that uses the power of the Internet to bring the value and joy of collecting art to a wider audience than has ever been possible. JBP consists of three programs: 20x200 is an innovative website that offers curated, limited-edition prints at "ridiculously affordable prices." Hey, Hot Shot! is a critically-acclaimed international photography competition which discovers, recognizes and promotes photographers at all stages of their careers. Jen Bekman Gallery , the flagship of JBP, exhibits photography, works on paper, paintings and mixed media.
The Job
* Provide creative vision, strategy and leadership for online marketing activities. Execute the strategy to drive traffic and conversion.
* Develop and execute online marketing strategies to support retail and online efforts throughout the year as well as during holidays and seasonal pushes.
* Build an acquisition, retention and churn model which includes recency, frequency, and monetary data to evaluate and optimize the customer file. Advance the customer-contact strategy across all channels.
* Drive selection for outside partners and vendors including SEM and SEO. Manage all marketing vendor and partner relationships.
* Create and own standardized reporting and analysis related to all online marketing activities to identify trends and opportunities.
* Track performance of marketing initiatives: establish expectations, criteria, and metrics for review and assessment of marketing executions.
* Serve as the first line of defense to identify and lead corrective action to address sales shortfalls.
* Build a sales- and spending-model to support the business P&L.
* Monitor competitive best-practices, keep up with industry trends and introduce new ideas for improving performance and developing new partnerships.
* Work with the designer to develop company advertising and marketing collateral. Provide original copywriting for various marketing materials, including: press releases, e-mail campaigns, brochures and additional print and e-marketing material.
* Work with curatorial team for key launches, programming and seasonal initiatives.
* Develop and manage the internal and external linking strategy.
* Work with Associate Producer to manage, develop and streamline existing social media platforms for all of JBP.
* Secure top-tier media opportunities, including press coverage in art, lifestyle, and consumer outlets; speaking engagements; sponsorship opportunities and award submissions.
The Person We`re Looking For
* Has an MBA or equivalent experience in marketing.
* Has at least 5 years of experience in online, ecommerce or email-newsletter marketing.
* Has demonstrated experience with customer acquisition and conversion.
* Is fluent with metrics-based analysis.
* Is well-connected in the online marketing community, with good contacts at a wide variety of potential marketing partners and vendors.
* Possesses excellent analytical and problem-solving skills.
* Has the ability to balance strategic goals and tactical requirements.
* Is fluent in social media and extremely web savvy: Flickr and Twitter are dear friends and Facebook is no stranger.
* Pays manic attention to detail.
* Thinks logically and strategically to balance multiple, deadline-driven projects.
* Has expertise building marketing models to help us better know our collectors.
* Has a way with words on the phone, in emails, and of course, in person! Grammar, spelling, style—we want it all!
Extra Stars For
* Startup experience.
* Coming up with brilliant marketing ideas.
* A sense of humor.
If you fit the profile above, please submit your resume and cover letter to jobs@jenbekman.com with the subject line: "Director of Marketing, Last Name, First Name." Include your cover letter in the body of the email and attach your resume. Please, no boilerplate cover letters, they will end up in the cyber circular file. Be original! And, let us know why you think you`d be a good match for a position at Jen Bekman Projects.
Your cover letter MUST include salary requirements. Resumes without cover letters will NOT be considered.
Principals only. Recruiters, please don`t contact this job poster.
Please, no phone calls about this job!
Please do not contact job poster about other services, products or commercial interests.
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Contact information |
Employer: |
VENBEST Recruiting
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Email: |
jobs@jenbekman.com
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Phone: |
(+38044) 5036614/13
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Publication date: 2009-12-04 09:54:08
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